7690--Same Day Care PAO Campaign, VISN 06

ease of a solicitation. This is a Sources Sought Notice and is intended for market research purposes to determine responsive and capable sources. If based upon the market research information the Government deems a solicitation is necessary a solicitation action will be posted in Contract Opportunities on www.SAM.Gov. SMALL BUSINESS REQUIREMENTS For market research purposes, all responses to this notice will be reviewed, regardless of small business/socioeconomic category, including those firms that are identified as large businesses. Review of responses to this notice will support later determination of set-aside requirements, if a solicitation becomes available, where the rule of two is met regarding a set-aside, including set-asides under 38 U.S.C. 8127 and 8128 for Service-Disabled Veteran Owned Small Businesses (SDVOSB) and/or Veteran Owned Small Businesses (VOSB) firms registered in the Vendor Information Pages (VIP) database, in accordance with priorities set by regulation. NAICS CODE: 541810 Advertising Agencies PRODUCT OR SERVICE CODE (PSC): 7690, Miscellaneous Printed Matter Includes: Decals; Printed Posters; Printed Labels INSTRUCTIONS FOR RESPONDING: Interested companies can respond, via email, to Monique.Cordero@va.gov, with the following information: a.) Company Point of Contact, including name, title, phone number and email address. b.) Company name, DUNS number, small business/socioeconomic status of the company, and address of the applicable office. c.) Any relevant certifications and/or licenses to perform these services. d.) Capabilities Statement Additional information may be requested by the Contracting Officer at a later time. POINT OF CONTACT: Monique Cordero Contracting Specialist Network Contracting Office (NCO) 6 Veterans Health Administration U.S. Department of Veterans Affairs Monique.Cordero@va.gov DUE DATE FOR RESPONSES: This notice will close on Thursday, February 13, at 11:00 AM Eastern Standard Time. CONTRACTOR RESPONSIBILITY A potential source, for the purposes of this notice, is considered to be any company meeting the following requirements. Some of the below requirements may be modified prior to release of any solicitation. 1. The potential source would meet the requirements of the relevant Limitations on Subcontracting clauses of the FAR. 2. The potential source is registered in the System for Award Management (SAM) database at https://www.sam.gov, as whichever entity/office that would receive award in the event of a solicitation. 3. The potential source is registered in the Vendor Information Pages (VIP) database at http://www.va.gov/osdbu, if applicable. (This is only applicable to firms meeting Small Business Administration (SBA) and VA requirements for Service-Disabled Veteran-Owned Small Business (SDVOSB) or Veteran-Owned Small Business (VOSB) programs.) 4. The potential source has favorable (satisfactory) past performance information for federal contracts, if applicable, as documented in Government databases, including the Federal Awardee Performance and Integrity Information System (FAPIIS) and Past Performance Information Retrieval System (PPIRS), where applicable. Below is an example of the Performance Work Statement that market research is being conducted for. PERFORMANCE WORK STATEMENT: VETERAN SAME DAY CARE OPTIONS PROMOTIONAL MATERIALS 1. Purpose. To develop same day care promotional materials highlighting same day care services available to Veterans and to secure professional graphic design services for general use in promoting Veterans health services. 2. Mission. Reduce Community Care Emergency room costs and guide Veterans to the best most appropriate care by educating Veterans on where they should go for same day appointments, and urgent or emergent needs based on the types of symptoms they are experiencing. 3. Period of Performance. Vendor will produce the promotional materials based on the design specifications provided by the Veterans Affairs (VA) and mail to veterans no later than two months after the contract is in place. Will include base year and three option years. Graphic Design hours will be accessible until fully allocated to meet the needs of communication projects within the contract periods. 4. Background. Develop and disseminate informational materials that inform Veterans about same day options that may be more convenient and appropriate than a visit to a community Emergency Room. Same Day VA appointments or Community Urgent Care visits can take care of routine visits in a cost-effective manner and produce the same results as if they went to the emergency room. 5. Performance objectives: Vendor will produce 4 x 10.75 Rack card with tearaway Wallet Card Prints 4/1 with two magnets 1 x 3 attached on the back side of the rack card, including a 2-sided letter, inserted into a #12 envelope with the VA Logo printed in the upper left corner, and inkjet address block, mailed presort first class sealed in the quantities requested on the quote. 25 general use graphic design hours will be included for base year and 25 hours for each of three option years. Three analytical reports will be produced for base year and each option year. Addressing and Mail Processing Included: Proofs produced by the vendor will be approved by the VA prior to production. Vendor will use the VA postage meter from each veteran s site of care. Vendor will address and mail the materials to the Veteran names and addresses provided by the VA. 6. Operating Constraints Veteran name and addresses will be provided to the vendor which is Personally Identifiable Information (PII). Vendor will not have access to VA systems or medical records, only the names and addresses of the recipients of the materials will be provided in a secure manner. Personally Identifiable Information (PII) provided will be disposed of after production. The contractor must complete the required training in paragraph 8 of the VA Information and Information System Security/Privacy language. The contractor must provide a secure manner for the transfer of the personally identifiable information.