Special NoticePosted Aug 26, 2026·Responses due Aug 28, 2026

Spectrum Reach Advertising - Intent to Sole Source

Army · W7M4 USPFO ACTIVITY HIANG 154

Stage
Early notice (sources sought, presolicitation or special notice)
NAICS
541890
Value
Not stated
Solicitation
W50SLF-26-Q-1CH3
Set-aside
None stated
PSC
R701
Place
JBPHH, HI, USA
Contact
Warren Sabugo (warren.m.sabugo.civ@army.mil)
CSV Email

Capture briefs (a one-page, shareable copy of this page) are part of Pro. The CSV here holds the notice, its timeline and past awards.

Where this opportunity stands

Every notice posted under solicitation W50SLF-26-Q-1CH3 in this department, oldest first.

Early notice
  • Aug 26, 2026 · this notice
    Special Notice
Solicitation
None posted
Award
Not yet. Typical award: Oct 6, 2026 to Dec 30, 2026, middle of the range Oct 31, 2026.
Measured from 718 past early notices at Dept of the Army that later posted an award (middle half of cases, counted from Aug 26, 2026).

Next steps for this stage

Standard steps for the notice type; not advice about this buyer.

  • Answer the notice: this is when the requirement can still be shaped.
  • Contact the contracting officer named on the notice.
  • Check who won similar work; they are the likely bidders.

What the notice says

The Hawaii Army National Guard intends to issue a sole source firm-fixed priced contract to Charter Communications Holdings, LLC. 12405 Powerscourt Dr. Saint Louis MO. 63131-3673 The requirement will be sole sourced to Spectrum Reach Advertising. Spectrum Reach will provide 12 months of digital advertising for all televised Hawaii high school sports events and is the only media company that has exclusive rights to broadcasting of Hawaii high school sports events. This procurement is being conducted in accordance with FAR 13.106-1(b) (1) soliciting from a single source. The NAICS code is 541890… (show all)

and has a size standard of $19.0 million for this procurement. This notice of intent is not a request for competitive quotes. Interested parties may identify their interest and capability to respond to the requirement no later than 5 PM. EST, 28 August 2026 to: warren.m.sabugo.civ@army.mil . Responses received will be evaluated; however, a determination by the Government not to compete the proposed procurement based upon responses received to this notice is solely within the discretion of the Government. This notice does not obligate the Government to award a contract or otherwise pay for the information provided in response. The Government reserves the right to use information provided by respondents for any purpose deemed necessary and legally appropriate. Any organization responding to this notice should ensure that its response is complete and sufficiently detailed to allow the Government to determine the organization's capability to perform the work. The Government is under no obligation to acknowledge receipt of the information received or provide feedback to respondents with respect to any information submitted. Determination by the Government not to compete the proposed procurement based upon responses received to this notice is solely within the discretion of the Government. No Proprietary, classified, confidential, or sensitive information should be included in your response. The Government reserves the right to use any non-proprietary technical information in any resultant solicitation(s.) Respond directly to the POC email address listed in the notice for consideration.

Who won similar work

27 award notices on SAM.gov in the last 24 months. Match: Same agency (Army), same NAICS 541890.

WinnerAwardsValueLast
PB MARKETING GROUP LLC4$212KSep 12, 2025
PATRIOT ETCHWORKS LLC2$1.8MMay 15, 2026
LOMAR SPECIALTY ADVERTISING, INC.2$1.8MMay 15, 2026
REVELL CONSULTING GROUP LLC2$1.8MMay 19, 2026
CVG SOURCING LLC2$940KMay 19, 2026
ESSENTIAL PRODUCTS OF AMERICA, INC.2$139KJan 30, 2026
LEARFIELD COMMUNICATIONS, LLC2$100KJul 13, 2026
ZLC SOLUTIONS LLC1$900KJun 3, 2025
FMKGROUP LLC1$900KJun 3, 2025
HOM HOLDINGS INC1$900KMay 15, 2026

Value counts single-winner awards. "Shared" awards are multiple-award contracts that list every winner with the same total ceiling; that ceiling is not one company's win, so it is not added in.

Latest awards

Competitive landscape

For the 8 most frequent past winners above. Lobbying is matched by the company's exact name or exact ticker; agencies are as named on the filings.

  • 0 of these past winners lobbied Army, Dept of (Corps of Engineers) or Army, Dept of (Other) or Natl Guard since 2024 (0 filings)
  • 0 of their lobbyists list a past Army, Dept of (Corps of Engineers) or Army, Dept of (Other) or Natl Guard job
  • No corporate PAC money from them to the overseeing committees since 2024
  • 0 foreign-agent (FARA) registrations
See who and the source records with Pro

Policy around it

Bills the past winners named while lobbying this agency's issues, rules from the department, and executive orders that name the agency, last 12 months.

  • 0 bills named on the past winners' lobbying filings
  • 32 rules from the department in the last 12 months
  • 0 executive orders naming the agency in the last 12 months
See who and the source records with Pro

Market

For past winners matched exactly to a listed company. Insider trades are open-market buys and sells (Form 4) in the last 90 days, shown as facts; our own study found insiders do not reliably buy ahead of awards.

  • 0 of the past winners are listed companies
  • 0 insider buys and 0 insider sells at them in the last 90 days
See who and the source records with Pro

Sources: SAM.gov notices and award notices; Senate LDA lobbying filings; FEC filings; FARA; Federal Register; congress.gov; SEC Form 4. Every row above links to its record.

Companies are matched to tickers by exact name only. A company we could not match shows no market rows; that is a miss, not a finding.