Intent to Sole Source CineMedia
Army · W7M9 USPFO ACTIVITY KSANG 190
Capture briefs (a one-page, shareable copy of this page) are part of Pro. The CSV here holds the notice, its timeline and past awards.
Where this opportunity stands
Every notice posted under solicitation W50S7Y-26-Q-0001 in this department, oldest first.
- Sep 3, 2026Pre-solicitationOpen
- Sep 3, 2026 · this noticePre-solicitation
Next steps for this stage
Standard steps for the notice type; not advice about this buyer.
- Answer the notice: this is when the requirement can still be shaped.
- Contact the contracting officer named on the notice.
- Check who won similar work; they are the likely bidders.
What the notice says
POC: Terry Anderson Contracting Officer Small Business set-a-side NAICS Code: 541810 � Advertising Agencies Size Standard: $25M PSC: R701 � Support-Management : Advertising This is a Notice of Intent to award a firm-fixed-price, sole-source contract to National Cinemedia LLC for the provision of ADVERTISING PARTNERSHIP for movie theater advertising in Wichita KS, on or about 21 September 2026. The advertising campaign is specifically designed to target the localized recruiting demographics by playing 30 second spots to run on screen prior movies at Gold CPT, Regal and Gold Regal theatres in Wi… (show all)
chita KS. Kansas Air National Guard Recruiting has a requirement to target highly engaged, localized, and collegiate & high school-aged demographics (e.g., ages 18-30) within the state of Kansas. To achieve this, the agency requires direct integration into the high school age applicants. The agency's requirement is to target the specific, highly localized audience through their skills and activities and makes competing this requirement legally and logistically impossible. National Cinemedia LLC holds exclusive, legally binding multimedia rights (MMR) agreements with all advertising and communications for the three movie theatres in Wichita KS.
Who won similar work
16 award notices on SAM.gov in the last 24 months. Matched by: Same agency (Army), same product/service code (PSC) R701.
Single-winner award sizes (16): middle half $50K to $566K, median $114K; range $11K to $985K.
| Winner | Awards | Value | Last |
|---|---|---|---|
| LEARFIELD COMMUNICATIONS, LLC | 2 | $100K | Jul 13, 2026 |
| MARCH MARKETING LLC | 1 | $985K | Sep 30, 2026 |
| ARILLIC LLC | 1 | $980K | Oct 2, 2025 |
| BLUEPRINT CREATIVE GROUP, LLC | 1 | $773K | Sep 29, 2026 |
| RC STRATEGIES LLC | 1 | $640K | Jul 31, 2025 |
| DBASE MEDIA, LLC | 1 | $541K | Jul 10, 2026 |
| DMVHUB, INC | 1 | $368K | Jun 18, 2025 |
| THRIVE POP, LLC | 1 | $222K | Sep 26, 2026 |
| DIRECTIONAL AD-VANTAGE HOLDINGS, LLC | 1 | $128K | Jun 10, 2026 |
| LEARFIELD COMMUNICATIONS Laramie WY 82071 USA | 1 | $100K | Aug 28, 2025 |
Value counts single-winner awards. "Shared" awards are multiple-award contracts that list every winner with the same total ceiling; that ceiling is not one company's win, so it is not added in. Revenue next to a ticker is the company's last annual revenue from its 10-K.
- Sep 30, 2026MARCH MARKETING LLC$985KNMARNG Recruiting Marketing Package ServicesNo listed company matched (Materiality N/A)
- Sep 29, 2026BLUEPRINT CREATIVE GROUP, LLC$773KMarketing and Advertising Services - Amendment 01No listed company matched (Materiality N/A)
- Sep 26, 2026THRIVE POP, LLC$222KNew Mexico Air National Guard (NMANG) Advertising ServicesNo listed company matched (Materiality N/A)
- Jul 13, 2026LEARFIELD COMMUNICATIONS, LLC$50KUConn Athletics MarketingNo listed company matched (Materiality N/A)
- Jul 10, 2026DBASE MEDIA, LLC$541KNEARNG Targeted Advertising with AINo listed company matched (Materiality N/A)
- Jun 10, 2026DIRECTIONAL AD-VANTAGE HOLDINGS, LLC$128KALANG Digital MarketingNo listed company matched (Materiality N/A)
- Apr 1, 2026Pacific Radio Group, Inc.$80KHawaii Radio Advertising CampaignNo listed company matched (Materiality N/A)
- Oct 2, 2025ARILLIC LLC$980KOHARNG Rec & Ret Digital Content SpecialistNo listed company matched (Materiality N/A)
- Sep 30, 2025CROSSHAIR MEDIA PLACEMENT, LLC$50KIowa Public BroadcastingNo listed company matched (Materiality N/A)
- Sep 2, 2025AUDACY OPERATIONS, LLC$81KLouisiana Air National Guard Recruiter AdvertisingNo listed company matched (Materiality N/A)
Competitive landscape
For the 8 most frequent past winners above. Lobbying is matched by the company's exact name or exact ticker; agencies are as named on the filings.
- 0 of these past winners lobbied Army, Dept of (Corps of Engineers) or Army, Dept of (Other) or Natl Guard since 2024 (0 filings)
- 0 of their lobbyists list a past Army, Dept of (Corps of Engineers) or Army, Dept of (Other) or Natl Guard job
- No corporate PAC money from them to the overseeing committees since 2024
- 0 foreign-agent (FARA) registrations
Policy around it
Bills the past winners named while lobbying this agency's issues, rules from the department, and executive orders that name the agency, last 12 months.
- 0 bills named on the past winners' lobbying filings
- 32 rules from the department in the last 12 months
- 0 executive orders naming the agency in the last 12 months
Market
For past winners matched exactly to a listed company. Insider trades are open-market buys and sells (Form 4) in the last 90 days, shown as facts; our own study found insiders do not reliably buy ahead of awards. A sale marked 10b5-1 was made under a trading plan set up in advance.
- 0 of the past winners are listed companies
- 0 insider buys and 0 insider sells at them in the last 90 days
Sources: SAM.gov notices and award notices; Senate LDA lobbying filings; FEC filings; FARA; Federal Register; congress.gov; SEC Form 4. Every row above links to its record.
Companies are matched to tickers by exact name only. A company we could not match shows no market rows; that is a miss, not a finding.